![]() ![]() About half of the expert survey respondents elected to remain anonymous, not taking credit for their remarks. ![]() Some survey respondents say while much will be gained, perhaps even more may be lost if the “appification” of the Web comes to pass.Īfter being asked to choose one of the two 2020 scenarios presented in this survey question, respondents were also asked, “Will the Amazon, Apple, Google model of apps, app stores, and controlled devices dominate to the point of diminishing the importance and utility of the open Web by 2020? What are the positives, negatives, and shades of grey in the likely future you anticipate?”įollowing is a selection from the hundreds of written responses survey participants shared when answering this question. Overall, the tech experts participating in this survey generally believe the mobile revolution, the popularity of targeted apps, the monetization of online products and services, and cloud computing innovations will drive Web evolution. More than a third of survey participants said the Web will be replaced as the primary gateway to information for most people, as humans’ craving for convenient access to information everywhere magnifies the prevalence of and dependence upon mobile devices and the targeted software applications known as “apps.” Many top experts said the future will be a blend of the wide-open Web and customized apps, with people using apps/Web accessed through cloud computing. Most people surveyed said the functionality and popularity of the Web will continue to get stronger. ![]()
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